We were honored to give a closing keynote talk at MySQL Conference & Expo 2010, and wanted to share the video with you. Why start a new database company? What is RethinkDB all about? What will database technology look like twenty years from now? In this talk we explore these questions, present some of the exciting technology we've been developing at RethinkDB, and show how it fits into our larger vision of what database systems may look like in the future.